Job Description:
RankUno is looking for an SEO Lead to coordinate SEO efforts, including onsite and offsite optimization and keyword expansion research. We are looking for an analytical and perceptive professional who is a skilled communicator and collaborates with various teams. Current knowledge of SEO practices and techniques is essential to this role.
Your goal will be to ensure that content is search-engine friendly and optimized to increase our company’s profitability.
Responsibilities:
- Develop and execute successful SEO strategies
- Manage a team of SEO Associates
- Conduct keyword research to guide content teams
- Review technical SEO issues and recommend fixes
- Optimize website content, landing pages, and paid search copy
- Direct off-page optimization projects (e.g., link-building)
- Collect data and report on traffic, rankings, and other SEO aspects
- Work with social media and PPC teams to optimize campaigns
- Keep abreast of SEO and integrated marketing trends
- Optimize copy and landing pages for search engine marketing
Skills & Qualifications:
- Minimum 4+ years of proven SEO experience
- In-depth experience with website analytics tools (e.g., Google Analytics)
- Experience with tools like Word Tracker, Keyword Discovery, Google Adwords Keyword Tool
- Basic knowledge of HTML, CSS, and JavaScript development and constraints
- Understanding of ranking factors and search engine algorithms
- Reporting: Monitor and administer different analytics dashboards, reports, and essential reporting tools, and point out key areas of importance per client goals
- Up-to-date with the latest trends and best practices in SEO
- Highly Proficient with English Writing and Speaking Skills